PR-value is indeed a relative measure as the real PR-value is updated only once every 3 months as you mentioned. In the end PR is mainly used for advertising purposes.

Still, PR is somehow a reflection of your inbound links and internal linkstructure. Besides that, higher PR still has higher impact on the net.

Kind regards,

Kristof

A great blog you have here, your photography is excellent!

It was kind of funny noticing this post, as I am the Managing Director at SEO Bangkok. Firstly, many thanks for the kind words, it’s much appreciated.

Personally, I believe to many webmasters worry to much about Page Rank. Targeted traffic should be the primary aim, rather than a page rank value. Although, it seems that Page Rank is essential for on-line advertising. The rate for advertising can vary depending on the page rank value.

Anyway, if you are interested in increasing your traffic, and page rank value :-), send me an email and I’ll send you a list of Blog Directories you can submit your site too. This is a great way to build site awareness (and in-bound links).

Good luck with your Blog, I have already added it to my RSS feed.

Chris Osborne